Analisis Kepuasan Pengguna Aplikasi Pendidikan Menggunakan Metode End User Computing Satisfaction Gabungan
DOI:
https://doi.org/10.55606/juisik.v6i1.2035Keywords:
Edtech, EUCS, Flexibility, Satisfaction, System SpeedAbstract
Educational applications are here to improve effectiveness, efficiency, and accessibility in the learning process, consistently providing comprehensive digital learning solutions for millions of students. This platform actively integrates video content, question banks, and virtual tutoring to improve the quality and accessibility of education. However, amid domestic dominance, global competition data shows that one platform has experienced a significant decline in its ranking on the global edutech map. This phenomenon raises the urgency to test and reevaluate the competitiveness and relevance of its products from the user's perspective. This quantitative study took samples from active users of educational applications and adopted the End-User Computing Satisfaction (EUCS) developed as its analytical framework. The main objective of this study was to analyze the level of end-user satisfaction with the Edutech platform, while identifying the most significant EUCS dimensions that influence satisfaction, as a direct response to the issue of declining rankings. The results of hypothesis testing show that the three main EUCS variables, namely Content, Accuracy, and Format, are empirically accepted as factors that influence End User Satisfaction. Meanwhile, the variables of Timeliness, Ease of Use, System Speed, and Flexibility do not show a significant influence. These findings clearly underscore that primary users consider the substance of the subject matter, the reliability of the information, and the layout of the presentation to be the main determinants of their satisfaction.
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