Synergy between Journalists and PR Agencies Hasta Communications to Obtain Client Satisfaction

Authors

  • Erlita Zahrah UIN Syarif Hidayatullah Jakarta
  • Wahyunengsih Wahyunengsih UIN Syarif Hidayatullah Jakarta

DOI:

https://doi.org/10.55606/juitik.v3i2.482

Keywords:

Journalist, Pr Agencies, Media, Client

Abstract

This research focuses on the role of journalists in news dissemination. It aims to provide clear information about the environment itself. Then the role of media relations cannot be separated from broad communication tasks, for journalists/press to participate or establish large relationships by an organization or company, which will later affect the delivery of messages in communication. Therefore, good relations are needed between public relations experts and journalists so that the messages conveyed by PR are channeled to the media so that they reach the wider community. The method used in this study is the method of observation and interviews with a qualitative approach. Observation and interview methods complement each other, the presentation of information obtained from various media is a combination of various information materials extracted from observations and interviews so that each collection technique does not stand alone.

References

Erzani (2021). PERAN KONSULTAN PUBLIC RELATIONS DALAM AKTIVITAS MEDIA RELATIONS PERUSAHAAN STARTUP. Jurnal Komunikasi Global Vol 10 No 2

Titis Gandariani (2016) PUBLIC RELATIONS DAN KEMAMPUAN MENULIS PRESS RELEASE SEBAGAI PUBLISITAS KORPORAT. Jurnal Lentera Komunikasi Vol 2 No 1

Tolapa (2018) PERAN PRESS RELEASE SEBAGAI BENTUK PENYEBARAN INFORMASI PUBLIK DI BAGIAN HUMAS PEMERINTAH KOTA GORONTALO. Jurnal Al- Qitshi Vol 3 No 2

Alem Pamungkas (2020) STRATEGI PUBLIC RELATIONS DALAM MEMBANGUN CITRA POSITIF (STUDI EMPIRIS PADA PONDOK PESANTREN MODERN DARUL AMANAH SUKOREJO KABUPATEN KENDAL). Jurnal Komunikasi Vol 2 No 2

Fatimah (2022) Strategi Public Relation Dalam Menjalin Hubungan Baik dengan Media Pelabuhan Indonesia Regional III. JOURNAL COMMUNICATION SPECIALIST Vol 1 No 2

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Published

2023-06-15

How to Cite

Erlita Zahrah, & Wahyunengsih Wahyunengsih. (2023). Synergy between Journalists and PR Agencies Hasta Communications to Obtain Client Satisfaction. Jurnal Ilmiah Teknik Informatika Dan Komunikasi, 3(2), 75–82. https://doi.org/10.55606/juitik.v3i2.482

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