PEMBUATAN NEON BOX, BROSUR DAN STIKER SEBAGAI MEDIA PROMOSI PADA SANGGAR RIAS SEKAR SARI SEMARANG

Abstract

Promotion is an important activity carried out in developing a business and business, promotion is the
spearhead of the sustainability of a business itself. Lack of promotion can be an incentive for people to look
elsewhere than the place of business itself. Therefore, a special strategy is needed to advertise and inform a
company.
Sekar Sari makeup studio is a service that functions personally to assist the bride and groom and their
families in planning and supervising the implementation of a series of wedding events according to a
predetermined schedule and budget. Therefore, to introduce or inform it, a print promotion media is needed
so that all circles of society can recognize it.
Based on this, the authors make print promotional media in the form of neon boxes, brochures and
stickers with the aim of introducing or informing the Sekar Sari Rias Studio Semarang as a company that
provides bridal makeup services and planning the implementation of a series of wedding events.
Making designs based on existing theories and using design principles and then processing them with
computer programs such as Adobe Photoshop CS 5.