FATIMA, Nurul; ERNAWATI, Sri. PENGARUH ENDORSMENT DAN EKUITAS MEREK TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE OPPO DI SILA. Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan, [S. l.], v. 3, n. 3, p. 1–12, 2023. DOI: 10.55606/jurimbik.v3i3.520. Disponível em: https://journal.sinov.id/index.php/jurimbik/article/view/520. Acesso em: 3 jul. 2024.